Coaching to Change Lives: the one day masterclass (Thursday November 21st)

What’s covered

We combine theory and application in the Masterclass. We have distilled the theory to make it accessible and address the practical implications for coaches and coaching. It is an interactive day, so all questions, observations and reflections are welcome to support our collective understanding of this topic. We hold in mind that trauma is widespread within the population, including in some of us coaches.

In the Masterclass we:

  • Clarify the meaning of ‘trauma’ and ‘traumatised’
  • Introduce the theory about the causes of trauma and the consequences; drawing on the work of Professor Franz Ruppert and from the neuroscience of attachment
  • Describe how this relates to the work setting and to coaching
  • Offer practical ways of coaching beyond the survival defences and of being aware of our own as coaches
  • Give practical help about how to respond if a client tells you deeply personal material about their past or is caught up in a trauma memory in the session
  • Give guidance about working with those who are profoundly affected by their trauma and where the boundary between therapy and coaching sits
  • Provide a short overview of how people can recover from trauma with therapy and the limitations of coaching in some situations.

“This work has proved both fascinating and significant in taking my coaching to another level. The insights I’ve gained from defining what trauma actually is and how this shows up in a coaching partnership, either in myself or my client, has made a profound change to how I work.”
Shirley Greenaway, Executive Coach

“I wish I’d attended a class like this years ago. It freed me to give meaningful consideration to hitherto taboo elements of a client’s story.”
First masterclass participant
Read complete testimonials here

Why Come?

Your coaching with some clients gets ‘stuck’. The client is making little progress. You keep returning to the same issues, all of them seeming superficial. The coaching feels draining or pointless. You blame yourself – or perhaps you blame the client. What’s going on?

The answer could be that you are working with the client’s ‘survival self’, the self that is apparently protecting the client after an earlier trauma, most likely in childhood. Yes, we know that the word trauma is enough to alarm many coaches. Isn’t that the territory best left to therapists? The answer is yes and no. It assumes that we don’t meet the impact of trauma in the coaching room, yet we often do, even if it is well disguised.

One of the problems in talking about trauma is the word itself. Trauma and traumatised are used to mean so many different things that it can be confusing and off-putting. It can raise questions such as ‘What are we dealing with?’, ‘Can I cope with it?’; and ‘What does it mean for coaching?’

Understanding the dynamics of trauma enables us to respond appropriately and fully within the framework of coaching, without becoming therapists or counsellors. Many people, successful or not, carry the internal scars of trauma. Some carry a considerable trauma burden and others less so. While much of the trauma memory is in the unconscious, the impact shows up behaviour and in the relationships to work, ourselves and with others. We will show you how to recognise this and how to respond safely in the coaching context. We will also explore the boundary between coaching and therapy.

Here is Guardian journalist Deborah Orr writing about her experience:

“People tell me I’m ‘intimidating’. I’ve been told that for all my adult life. I’ve accepted it without understanding it, sometimes explaining what a shy child I was, how endlessly susceptible to bullying, in every context I ever found myself it. I’ve always been too scared really to question how it could be that other people saw me so differently to how I really felt (I even intimidated myself). I told myself it was just because I was someone from a working-class background in a middle-class milieu. Anything to protect me from my secret shame – that I found everything intimidating. I find it hard to show that I’m hurting… Anything rather than acknowledge my debilitating fear, of the world and the people in it”.

“What a great masterclass! Jules and Jenny used their knowledge and experience with clients to put trauma in to a coaching context which was invaluable to me as a seasoned coach. I am now able to rationalise when coaching may not be appropriate and use ‘trauma models’ to adapt my coaching approach. The learning was enriched by working with a group of distinguished coaches. A day to reflect and refresh that I highly recommend.”
First masterclass participant
Read complete testimonials here


£295.00 (plus VAT)


Thursday November 21st
10 am – 5 pm
Location: London, N1 – View Map